These days, email marketing is a much criticized but very important tool for online marketers. The problem is that a lot of individuals, unintentionally, practice it so badly. What this means is they rarely understand the true capability of email marketing to increase sales and build relationships.
Key Facts on Email Marketing
30 percent of individuals who subscribe to your emails will not receive them because their internet service providers (ISPs) will mistakenly block them.
85 percent of individuals on your email checklist will stop looking at your emails (without unsubscribing) right after they receive the third message from your company.
39 percent of your present year new email subscribers will remove themselves from the subscriber’s list, or stop engaging or reading your emails by the end of the year.
15 percent who read your emails will seek advice from a social networking site like Twitter or Facebook prior to taking action.
What Do Your Email Subscribers Want From You?
Regardless of poor practice by several businesses, email marketing still has significance for both receiver and sender. Just follow some fundamental rules and you will do well:
- Assurance not to reveal their email addresses with other vendors
- Special offers like freebies or discounts for your email subscribers
- “First look” at new services and products
- Capability to customize volume and consistency of emails
- Capability to customize details and information which matches their needs
Black 5 Marketing's Email Marketing Solution
Black 5 Marketing handles email campaigns with simple but effective market leading application. This can help in terms of performance and deliverability analysis. We assist you to have a thorough understanding of the outcome you are receiving and what you must do about it.
The primary objective is to be sure you hit the target audience you want to reach. Black 5 Marketing calculates your open and click-through rates and assists you to improve them. We monitor the journey of your email visitors through your business website and assist you set up your email list for more successful and effective email campaign management.
Black 5 Marketing's Email Services
- Import of your current email database
- Email sign up on business website
- Email marketing campaign strategy
- An email graphic template
- Monthly recommendations and reporting